• Home
  • History
  • News
  • Business
    • Business News
    • Business Mag
  • Sport
    • Football
    • NAFC
    • Cricket
    • Durham Wildcats
    • American Football
    • Baseball
    • Rugby
    • Youth Football
  • Features
    • Blog
    • Picture Galleries
  • Community
    • A.T People
    • Services Directory
  • Video
  • Contact
  • Advertise
Aycliffe Today
Aycliffe Today
  • Home
  • History
  • News
  • Business
    • Business News
      PCP ‘thrilled’ to be recognised for its service at Make Your Mark Awards

      PCP ‘thrilled’ to be recognised for its service at Make Your Mark Awards

      Husqvarna UK recognised for engineering excellence

      Husqvarna UK recognised for engineering excellence

      Newcomer Ryan ‘elated’ to win Make Your Mark Award

      Newcomer Ryan ‘elated’ to win Make Your Mark Award

      Fast growth earns Small Business of the Year award for Murtek

      Fast growth earns Small Business of the Year award for Murtek

    • Business Mag
      Aycliffe Business: Issue 72

      Aycliffe Business: Issue 72

      Aycliffe Business: Issue 71

      Aycliffe Business: Issue 71

      Aycliffe Business: Issue 70

      Aycliffe Business: Issue 70

      Aycliffe Business: Issue 69

      Aycliffe Business: Issue 69

  • Sport
    • Football
      Aycliffe Youthy round-up

      Aycliffe Youthy round-up

      Aycliffe stay third with 4-0 away win

      Aycliffe stay third with 4-0 away win

      Aycliffe go top with four wins from first four games

      Aycliffe go top with four wins from first four games

      Unbeaten start for Sports Club

      Unbeaten start for Sports Club

    • NAFC
      Aycliffe FC celebrate record season with club awards night

      Aycliffe FC celebrate record season with club awards night

      Aycliffe narrowly miss out on play-off place – but achieve record league finish

      Aycliffe narrowly miss out on play-off place – but achieve record league finish

      Aycliffe’s play-off push on track – last home game Easter Monday!

      Aycliffe’s play-off push on track – last home game Easter Monday!

      Aycliffe boost play-off hopes with win in Leeds

      Aycliffe boost play-off hopes with win in Leeds

    • Cricket
      Captain Chris chalks up 750 not out for Aycliffe

      Captain Chris chalks up 750 not out for Aycliffe

      Aycliffe Cricket round-up

      Aycliffe Cricket round-up

      Aycliffe Cricket round-up

      Aycliffe Cricket round-up

      Aycliffe Cricket round-up

      Aycliffe Cricket round-up

    • Durham Wildcats
      WILDCATS FIGHTBACK TO SECURE CUP WIN

      WILDCATS FIGHTBACK TO SECURE CUP WIN

      WOLVES EDGE IT AGAINST WILDCATS

      WOLVES EDGE IT AGAINST WILDCATS

      DURHAM WILDCATS 73, GLASGOW ROCKS 99

      DURHAM WILDCATS 73, GLASGOW ROCKS 99

      WILDCATS SLAY LIONS AGAIN

      WILDCATS SLAY LIONS AGAIN

    • American Football
      WARRIORS BEAT AMERICAN HIGH SCHOOL

      WARRIORS BEAT AMERICAN HIGH SCHOOL

      WARRIORS START SEASON IN STYLE!

      WARRIORS START SEASON IN STYLE!

      WOODHAM WARRIORS VICTORIOUS

      WOODHAM WARRIORS VICTORIOUS

      WARRIORS COACH TO TRAIN GB SQUAD

      WARRIORS COACH TO TRAIN GB SQUAD

    • Baseball
      Aycliffe Cricket round-up

      Aycliffe Cricket round-up

      COUNCILLORS 'PITCH' FOR LOCAL SPORTS CLUB!

      COUNCILLORS 'PITCH' FOR LOCAL SPORTS CLUB!

      SPARTANS UP FOR TOP AWARD

      SPARTANS UP FOR TOP AWARD

      NEWTON AYCLIFFE SPARTANS AT WOODHAM

      NEWTON AYCLIFFE SPARTANS AT WOODHAM

    • Rugby
      Aycliffe fall to heavy defeat against league leaders

      Aycliffe fall to heavy defeat against league leaders

      Aycliffe notch up another loss in local derby

      Aycliffe notch up another loss in local derby

      Rugby: Aycliffe in bottom two after Whitley Bay defeat

      Rugby: Aycliffe in bottom two after Whitley Bay defeat

      Aycliffe return to winning ways with hard-fought victory over Bishop

      Aycliffe return to winning ways with hard-fought victory over Bishop

    • Youth Football
      Aycliffe Juniors round-up

      Aycliffe Juniors round-up

      Aycliffe Juniors round-up

      Aycliffe Juniors round-up

      Newton Aycliffe Juniors round-up

      Newton Aycliffe Juniors round-up

      Aycliffe Juniors round-up

      Aycliffe Juniors round-up

  • Features
    • Blog
      Covid-19 crisis update from your MP

      Covid-19 crisis update from your MP

      ‘Now we must move forward’ says MP

      ‘Now we must move forward’ says MP

      Business Advice: Cash Flow

      Business Advice: Cash Flow

      The Aycliffe Blue Blog

      The Aycliffe Blue Blog

    • Picture Galleries
      Picture Gallery: Duke of Kent visits Ebac

      Picture Gallery: Duke of Kent visits Ebac

      PICTURES: Hitachi Opening Ceremony

      PICTURES: Hitachi Opening Ceremony

      PICTURES: ROF 59 in progress

      PICTURES: ROF 59 in progress

      PICTURES: Ayclife dancers in national finals

      PICTURES: Ayclife dancers in national finals

  • Community
    • A.T People
      Spring 2015

      Spring 2015

      December 2014

      December 2014

      Aug - Sept 2014

      Aug - Sept 2014

    • Services Directory
  • Video
  • Contact
  • Advertise
  • Follow
    • Facebook
    • Twitter
    • Youtube
Agency offers web strategy advice for SMEs
Home
Business

Agency offers web strategy advice for SMEs

April 10th, 2019 Martin Walker Business 0 comments 1553

top banner

Local businesses are being advised to pay great attention to the importance of strategy and planning, particularly in regards to website design and build projects.

The team at Thrive includes its long-standing, development-focused arm, headed by Senior Developer, Reza Snowdon, who has recently steered the company in the direction of app builds, including desktop software solutions and mobile apps.

But the team remains passionate about building responsive websites, with bespoke functionality and on-brand design, and they know through their many years of experience that two things are imperative to a successful, enjoyable development project.

Director Johnny Woods says: “When we have a client that comes to us with an excellent approach – which basically means a desire to be proactively involved in the project – we know the product we ultimately produce is going to be of high quality, and to a standard that delights.

“That’s all we hope to achieve with every single client and that generally is the case, but it’s all down to the client’s attitude, which is why we want to share some of our advice for anyone currently going through the development process.”

Thrive recommends that SMEs take Benjamin Franklin’s ‘fail to plan, prepare to fail’ advice to heart, as a plan is the most crucial element for ensuring development projects are produced on target, to requirement and within budget.

The digital growth agency offers a robust process for onboarding new clients, delivering scoping meetings and a solid proposal stage, but it asks clients to consider the following analogy before they embark on a development project.

Johnny explains: “You’re undertaking a house build… Would you just call a builder that you didn’t know and agree to their costs, timeline and ideals for design and materials? Would you be comfortable leaving it in their hands or would you aim to provide ideas on house type, size, materials, looks, plans, milestones, timescales, budget?

“A development project is precisely the same and any developer worth their salt thrives when they have a client that proactively provides ideas, branding guidelines, functionality preferences, photography and structured content.”

The experienced agency has also compiled a list of possible outcomes that most commonly come from a ‘failure to plan’ project:

1. Lack of open communication which, in a worst case scenario, can result in a relationship breakdown that can jeopardise the whole project.

2. Developers being forced to make guesses and estimations, as they attempt to ‘read your mind’ and make ‘best guess’ assumptions, resulting in a website structure, design or functionality you didn’t want or need.

3. Back-and-forth conversations about minor issues or trivialities that end up taking up an unnecessary amount of time, resulting in increased costs.

4. Reworking or revisiting previously agreed content causing frustration and risking missed deadlines.

5. ‘Scope Creep’, which is every developer’s nightmare and refers to additional or new work which appears ‘out of the blue’ and outside the original agreed proposal, resulting in missed deadlines and extra costs.

6. Confusion, frustration, difficult conversations and dissatisfaction, all of which are often the result of a poor – or lack of a – plan.

Thrive recommends that if any businesses are concerned about a current development project they are undergoing, at whatever stage it is, to speak to their developers and to maintain open, balanced lines of communication to best alleviate concerns and resolve any issues.

Visit Thrive’s blog for regular updates and insights from the marketing, web and design industry – thriveability.co.uk/blog

 

top banner

Share it!

Facebook Twitter Google+ LinkedIn Pinterest
Next article £7,629 GAMP cash funds new diving blocks for swimming club
Previous article Tough season opener for Aycliffe Cricket Club

Related News

PCP ‘thrilled’ to be recognised for its service at Make Your Mark Awards Business
June 3rd, 2025

PCP ‘thrilled’ to be recognised for its service at Make Your Mark Awards

Husqvarna UK recognised for engineering excellence Business
June 2nd, 2025

Husqvarna UK recognised for engineering excellence

Newcomer Ryan ‘elated’ to win Make Your Mark Award Business
May 30th, 2025

Newcomer Ryan ‘elated’ to win Make Your Mark Award

LATEST VIDEO

This week on A.T

Jun 5th 10:39 AM
News

Work to improve three key A167 junctions completed

Jun 3rd 4:48 PM
Sport

Captain Chris chalks up 750 not out for Aycliffe

Jun 3rd 12:23 PM
Business

PCP ‘thrilled’ to be recognised for its service at Make Your Mark Awards

Jun 3rd 9:37 AM
News

PCC Joy Allen secures national roads policing role

Jun 2nd 11:11 AM
Business

Husqvarna UK recognised for engineering excellence

Jun 2nd 9:48 AM
Community

Aycliffe students take on weekend revision ahead of GCSEs

May 30th 1:01 PM
Business

Newcomer Ryan ‘elated’ to win Make Your Mark Award

May 30th 9:22 AM
Community

Students enjoy Geordie photography trip

May 29th 9:22 AM
Business

Fast growth earns Small Business of the Year award for Murtek

May 28th 2:42 PM
Sport

Aycliffe FC celebrate record season with club awards night

Recommend
Follow @AycliffeToday
  • Home
  • History
  • News
  • Business
  • Sport
  • Features
  • Community
  • Video
  • Contact
  • Advertise
  • Back to top
© Aycliffe Today 2019. All rights reserved.
Developed by Thrive

Get our latest news direct to your inbox every Friday - subscribe to our free e-newsletter today.

Subscribe Now